Mission

Our mission is to promote an active and healthy lifestyle by offering superior outdoor training experiences, suitable for all fitness levels.

Vision

We aspire to become the undisputed leader in outdoor training in Ontario by continuing to provide exceptional experiences and expanding our presence throughout the province.

Values

Health and Wellbeing: We prioritize the health and wellbeing by providing training programs that strengthen both body and mind.

Community: We foster connections and strengthen friendships by offering group outdoor training.

Education: We believe in continuous education and provide the knowledge and skills necessary to maintain an active lifestyle long-term.

Respect: We are committed to preserving our natural environment by minimizing our impact and encouraging sustainability.

Innovation: We stay at the forefront of the fitness industry by constantly exploring new activities and training methods.

Accessibility: We strive to make outdoor training accessible to everyone, regardless of age or fitness level.

Up and running in 3 months
70+ territories available
2 corporate units

WHY FRANCHISING?

Starting entrepreneurship with a franchise offers several advantages :

BRAND RECOGNITION AND PROVEN BUSINESS MODEL

Franchises come with established brand recognition and a tested business model, attracting customers more easily and reducing the risk of failure.

SUPPORT, TRAINING, AND ECONOMIES OF SCALE

Franchisors offer extensive training and ongoing support, along with economies of scale in purchasing and advertising, leading to cost savings and higher profit margins.

ACCESS TO FINANCING AND MARKETING STRATEGIES

Franchises are often viewed as less risky by lenders, providing better access to financing, and they benefit from established marketing and advertising strategies, including national and regional campaigns.

INVESTMENT AND PREREQUISITES

A minimum of 15 000$ in liquid capital
A passion for outdoor
23
years in Quebec
50
franchises in Quebec
365
open 365 days a year
4
specific fitness programs

HOW TO BECOME A FRANCHISEE

Become an Outdoor Fitness franchisee in a few simple steps to promote accessibility to physical activity in Ontario and take advantage of current trends in wellness and training. Build your Outdoor Fitness community today:

  1. Complete your request by filling in the form
  2. Application
  3. Thorough assessment
  4. Sign your franchise agreement
  5. Opening

Meet us

THIBAULT GONNET
GENERAL MANAGER
Thibault has been a vital pillar of Cardio Plein Air, excelling in boosting profitability, revitalizing units, and increasing market share. He is both results and people-oriented, promoting sustainable growth and efficient workflows. Known for his strategic leadership, Thibault effectively organizes, delegates, solves problems, and communicates clearly, fostering healthy partnerships and business prosperity.
JANICKE ZIEMER
FRANCHISE DIRECTOR COLLINGWOOD
Passionate about fitness, wellness & people, she brings over 20 years of industry experience to the table, from group fitness to franchise management. Her mission? To inspire everyone to get fit, be their best selves, and live life to the fullest! Janicke is a certified fitness professional with credentials from CanFitPro, ACE, CSEP, Les Mills, and more.
TERI LAUREN NACARATO
FRANCHISE DIRECTOR TORONTO
Dynamic fitness professional with over 20 years of experience dedicated to inspiring and motivating individuals on their journey towards a healthier lifestyle. From personal training to club management, Teri believes everyone can achieve their health goals. “My passion is to get people moving and making long-lasting improvements in their lives through positive experiences.”

START YOUR JOURNEY NOW ! APPLY

Ready for a thrilling experience? Contact us today to discuss our franchise opportunities in Ontario.
Together, let’s fulfill your outdoor adventure aspirations by redefining the spirit of entrepreneurship.